01
Position
Clarify your institutional story for families, counselors, and partners.
Canada-side market operating layer
for Canadian institutions
Localized marketing, qualified student pipelines, and transparent recruitment reporting for international institutions entering the China market.

Methodology
Strategic brand positioning: keep the institution's story compelling, the execution localized, and the demand pipeline visible.
01
Clarify your institutional story for families, counselors, and partners.
02
Execute localized content on Xiaohongshu, Douyin, and Zhihu. Run webinars and info sessions. Coordinate partner channels.
03
Qualify student interest, track leads from inquiry to enrollment, report the recruitment funnel monthly, and build overall institutional goodwill.
Brand Elevation
We help international institutions understand, enter, and grow in the China market — with localized marketing on Chinese social platforms, qualified student pipelines, and transparent recruitment funnel reporting.